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Personal Coaching for the Recreational Cyclist


To accelerate your learning and fit more fun into your road riding, treat yourself to private instruction.

From the basics to more advanced cycling skills, Ride Noho Coach Elaine Formica will help you focus on exactly what you want to learn in a collegial, positive environment. These educational on-the-road sessions are designed for those who are either new to road cycling and are seeking a structured approach to learning the skills that will make cycling more enjoyable OR for those who have been on the bike for a while and want to learn new skills while polishing the ones they already have.

Some examples of what you may want to learn and practice:

  • Rules of the Road
  • Getting started
  • Using your shifters and brakes
  • Cornering
  • Ascending and Descending
  • Drafting
  • Learning to use clipless pedals
  • Preparing for a charity ride or cycling vacation
  • Gaining confidence while riding in traffic or in groups


About the Coach

Elaine Certified Elaine Formica: is co-owner of Ride Noho, a fixed base bicycle touring company in Northampton Massachusetts that offers cycling events and instructional training camps in the three northwestern counties of the state. Elaine began cycling seriously in the early '90s when her interest in duathlon and triathlon caused her to begin riding with purpose. In 2000 and 2001, she concentrated her competitive efforts on the Mt. Washington Hillclimb, finishing third and second in her age group respectively. In 2011, Elaine took second in her age group at the Black Fly TT in Waterville Valley, New Hampshire and in 2012 took first in her age group. Elaine has a Bachelor of Science degree in Health and Physical Education and a Master of Science in Physical Education, is a Level 3 USA Cycling Coach and a Certified Instructor for MassBike. Plus, she simply loves to ride!


Elaine's Coaching Philosophy
"Having been intimidated while on my first group ride decades ago, I learned firsthand that there is more to cycling than just turning the pedals. Over time, as my skill level improved, so did my confidence. As a result, my enjoyment for the sport soared. I delight in sharing my knowledge of and passion for cycling with others.

I believe that learning is facilitated by creating a supportive yet structured environment. And, while we are all different and have different goals, we all learn by doing. With that in mind, my one on one coaching sessions provide continual feedback while we are on the road, learning new skills and enhancing existing ones. My goal is to help bring you to the next level, whatever that may be."

The Cost
Individual sessions are affordable… $100 for a 90 minute session or a 4 session package for $300. You and your coach will agree on a schedule that meets your needs. This is perfect for learning multiple new skills with regular feedback and/or training with a coach on the road.

Contact Information
Schedule your appointment with Elaine or contact us with questions either by phone or by using the following form:

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Ride Noho, Inc., (888)-817-NOHO (6646)

Welcome | The Riding | Instructional Camps | 2014 Calendar | The Accommodations | Exploring Northampton
Links to Local Attractions | Your Hosts | Testimonials | FAQS | Pricing & Terms | Contact Us | Email List Sign-up | Driving Directions | Swiss Hiking